1. Only 2 words: "Batch upload".
Nobody can compete with ****ers uploading in one day more models than average designer can model in 5 years. Especially if on marketplace is no pre-moderation of models.
2. Usually similar statistic fluctuations depends on realisation of search algorithms. We can place the top quality stuff here, but it can be pointless until marketing "geniuses" still playing and experimenting with search methods and with sorting of results. Yes, all it sounds like "conspiracy theories", but at least it's looks true.