You can embed Vimeo or Youtube movies (of 360° turntable or whatever), in the preview section of your product files manager just click on the red plus sign in the last blank thumbnail. A popup titled "new visual' will appear, there you can add the share link found in your video.
Finally click to embed the content and drag and drop the movie thumbnail in the location you want your video icon to show up in your presentation.
Tip: you can also do this with real time 3D viewer like Sketchfab and others.