Sketch-Up 3D Model of a Burger King Drive-Thru Restaurant (Royal Design Concept)The model is integrated with Enscape Rendering.

At the beginning of 2021, Burger King unveiled a new look that’s more mouthwatering than ever—you can almost feel the savory fries on your tongue and taste the flame-grilled goodness of their hamburgers. What prompted the first redesign for the King in over two decades? For one, they wanted to look even better on-screen—it’s a key touchpoint where many consumers interact with the brands they love. Beyond that, they also wanted to spotlight the thing that makes the fast-food chain unique—the ingredients.