Using Words To Sell 3D Models

Imagine that 3D model marketplace is like a huge supermarket with hundreds of showcases…

supermarket-aisles

I doubt if you would be attracted to buy any goods that are scattered all around. Let’s say you have walked around the marketplace three times already and you are not able to find, where the milk is. The fact that there is no indicated price in the same shelf, would definitely confuse a you. The same is at the online marketplaces. All you have to do is to make the trading pleasant by providing attractive and buyable products. Simple logic.

So what is golden formula for your product description?

Valentine’s Day: Make Love, But Also Money

Celebrations no matter big or small ones always bring profit for those who know how to use them in a proper way. 3D design marketplace is not an exception. Here few tips on how to make the most of it.

The very first advice for designers is to be aware of even the smallest upcoming events and celebrations of the year. There is a long list of them: New Year, President’s Day, St. Patrick’s Day, Easter, Solstice, Mother’s Day, Father’s Day, Independence Day, Autumnal and Vernal equinoxes, Halloween, Thanksgiving and many others. Morever, anniversaries, social movements, potical breakthroughs or common public atmosphere can inspire to create a new 3D model and to give what customers are searching for.

It is no surprise that Christmas trees are best sold in December. Everyone loves a scarf or a blanket decorated with Northern reindeers – and there is absolutely no point in buying these things in the middle of the summer. The presents and sales make Christmas season highly valuable for all kind of businesses and initiatives. Valentine’s Day is one of the most commercial holidays of the year as well. Merchants love it. Marketers love it. 3D designers have to fall in love with. Make love, but also money.

5 Reasons to Sell Your 3D Models Online

Certainly there are some artists who have created 3D models, but still think whether they should bother to place them on the market at all. They may think it could be time consuming, it could be loss-making business or maybe just too much of the hassle. Whatever it could be, lets leave all these arguments aside, as actually there are great bunch of reasons why it’s worth giving a shot, too. Let’s explore them.

1. Assets that constantly earn you money. 3D models are digital goods, and the beauty of selling digital goods is that they can be sold more than once to different buyers. By placing them on online market you create your own portfolio that will work for you 24/7 and generate constant revenue for you. Just make sure you do the research and see what sells best in the current 3D stock market, put efforts in making your models decent quality and set an attractive price for both, you as a seller and a buyer.

2. Things are getting outdated. In today’s fast moving world, things are changing so rapidly without us even realising. What was innovation yesterday, today is just an old, unexciting and common part of our being. These patterns aren’t any different in the computer graphics too. Actually, it may be one of the fastest changing markets on the entire globe. So often we hear that new softwares or updates have been launched allowing to create 3D faster and easier. It takes only couple of years for your model’s value to decrease and you end up with an old, out-of-date 3D asset. Luckily, the volume on hard drives are constantly getting cheaper, so you can indulge yourself in storing them for “someday’s” later use. From time to time you visit your “digital museum” to have an eyeful of your creations and remember how much time and struggle you put into them. On the other hand, you can sell them online while they are still valuable and get some extra cash. Let your masterpieces work and earn you money.

3. Selling 3D online vs Freelancing. When you freelancing, your revenue is always equal to your efforts. Every time you get a new project, you must start it from the scratch and work till it is finished. The advantage of selling 3D models is that it is additive. Every time you make a new model, your portfolio will grow in size and earn you more income. Besides your growing assets,  there is no more pressure and stress to meet the deadlines, at last you are your own time manager.

For a pretty long time, due to high commission rates, the royalties from selling 3D models were quite low compared to the freelancing. On CGTrader artists are able to earn two or three times more than on competing shops like Turbosquid. This makes selling 3D a lot more compelling than working as freelancer.

4. ‘Know-how’ sells well. Many artists are afraid that once they start selling their models, their secrets and methods will be known to others and the uniqueness that the artist holds will be lost. Better look on the bright side – knowledge sells like a hot pie today. No doubts here, many buyers are looking for 3D models for these ‘know-how’s’. If you offer a 3D model with a scene that someone can learn from, you will sell it for even higher price. Once again, let your experience and know-how’s work for you, as within short period of time it may lose its value and won’t be useful to anyone anymore.

5. 3D Printing. Finally, 3D design is currently on the revolutionary road. There are enough reasons to believe that the future of 3D is… Printing. This industry is developing and expanding fast. Already we can print motoring parts, footwear, children’s toys, decoration, accessories, food and even surgery to print artificial bones. There are many artists and engineers who already sell their 3d models specialized for this market. But this is just a start. As the prices of 3D printing continue to fall, it will eventually become mainstream product. Then 3D models will be high demand consumer goods. Quicker you get into this market, the more experience you will have with this technology and the better positions you will hold in the future.

To sum up, it’s just worth mentioning again, that there is hardly anything you could possibly lose by trying to place your 3D models on the market, but you can gain a lot. One thing hasn’t changed, as it was 100 years ago, same thing is now – creativity do sell.

New Tools To Speed Up Publishing of 3D Models

It is another great day and we proudly present the new publisher! This time we focused on easing the most boring but important matters like writing tags, description and file upload. It has new user interface and unique features to help 3D artists in their publishing process.

We hope you will enjoy them!

intrerface

Recommended tags tool is designed to speed up the process of writing of tags. Being 3d designers ourselves we know how boring this task is. Instead of trying to come up with all possible synonyms and relevant keywords, now all you have to do is select them from the list of recommended tags. This tool will give you great insights when writing tags and make this process fast and interesting.

recommended tags

Tags are essential part of selling process. They let Google and CGTrader search engines to drive sales to your product.

Description tips will remind authors what to write in the description. Yes, it is not easy to think about all the valuable information after long hours of modeling. Not only it is hard to remember, sometimes we don’t even know what points are interesting to our customers. We have consulted many professional sellers and gathered the most interesting points in one place. The clever filtering system will show you only relevant questions and tips.

description tips

Ability to save the written description as a template is another very useful feature suggested by Sgbwolf. Saving the description is designed for those who has many products alike and want to have several descriptions at hand.

New file uploader is now much more intelligent. Now you can upload all the files at once and it will recognize which files are rendered images and which files are scenes.

There are many other small improvements, some of them are still being polished and will be introduced in coming days. Also there might be some minor bugs. If you catch them, please tell us. Stay tuned!

Artist Profile Update: Simple But Efficient

This picture and quote of Albert Einstein was shared and reshared hundreds of times in Google Plus last week. We were working on 3D artist profiles that time, so started to think: what could be that simple functionality that would best explain CGTrader’s approach to the artists?

The solution was very simple. It is so simple that it is quite strange to miss that functionality in any other 3D model shop on the Internet.

Here it is:

Yes, every 3D artist is welcomed to put his/her website link at CGTrader.com.

If you do it, you benefit:

  • increase your credibility: your potential customers will beter know and trust you
  • increase visitor traffic to your website: we will be happy to help people find you
  • improve your site’s SEO: every external link to the site improves its Google search rank

Being 3D designers ourselves, we have a list of things that we missed in the Internet. So we have many improvements at CGTrader.com in the future to fix it.

One of them can be fixed right now. Just login to your profile, then go to tab “Account details”, and update your profile with the site or blog URL. Note, that you must have at least one published product on CGTrader to make your profile visible.

The screen bellow explains how simple it is:

Google Plus: A Feature To Promote Your Products

We are happy to give you one more way of promoting your products. This time with Google +1!

What is Google’s +1 about? Google explains it this way:

Click +1 to publicly give something your stamp of approval. Your +1′s can help friends, contacts, and others on the web find the best stuff when they search.

So what does this really mean to 3D artist selling his stuff on CGTrader? First of all when you click +1 on your product, you promote it on Google search by informing your network of related people. The more visitors click on +1 on your product page, the higher position your product appears in Google search results pages. This can help your products stand out from competition. Note, that only people logged in to their Google accounts can use this feature.

And don’t forget to +1 us on right corner of bottom menu!

Excellent 3D Furniture To Improve Interior Designs


An author sbgwolf offers: take a seat!

We wrote about ristan_bethe’s 3D models of humans last week that really worth attention of interior designers. And now we will make interior designers even more happy revealing the last big upload by the sbgwolf: ~90 great models of furniture (sofas, tables, cabinets, beds, chairs, etc) and different stuff to be placed in 3D interior designs.

The quality of the models is amazing and we’re proud to partnership with such a fabulous artist!

We’re sure the buyers will enjoy the models and be happy to pay the artist full price for his talent.